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Marketing Major

Marketing Minor

Marketing Course Descriptions

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<% Function GetHeadline() GetHeadline="Marketing Minor" End Function %> > Winona State University > Academics > College of Business > Departments > Marketing Department > Marketing Minor

B.S. MINOR - MARKETING  (MKTG) 23 S.H.

REQUIRED COURSES (20 S.H.)

Statistics (3)
Completion of statistics course as required in major, or if none required, choose any introductory statistics course

Marketing Core - MKTG (17 S.H.)

 

300          

Principles of Marketing (3) Prerequisites: College of Business majors:  ACCT 211 and ECON 201; non-College of Business majors: instructor's permission) 

 

322

Marketing Communications (2).  Must be taken with MKTG 332 and MKTG 334. 

 

332        

Market Analysis (3) Prerequisite: Completion of statistics course required in major, or if none required, choose any introductory statistics course.  Must be taken with MKTG 322 and MKTG 334.

 

334        

Marketing Research (3)  Prerequisite: Completion of statistics course required in major, or if none required, choose any introductory statistics course.  Must be taken with MKTG 322 and MKTG 332.

 

344        

Buyer Behavior (3) Prerequisites: Grade of “C” or better in MKTG 322, MKTG 334, and MKTG 344.   Must be taken with MKTG 346.

 

346 

Marketing Plans (3) Prerequisites:  Grade of “C” or better in MKTG 322, MKTG 334, and MKTG 344.  Must be taken with MKTG 344.

                       
ELECTIVES (3 S.H.)
Any marketing elective (See marketing major.)

Last Modified: Monday, November 19, 2007 10:26 by Brooke Sherer

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