Public Relations

Minor

PROGRAM SNAPSHOT

Build your voice in strategic communication. Strengthen relationships. Apply PR skills across industries.

Why Study Public Relations at Winona State?

No matter what you’re studying—art, business, education, health care, or science—strong communication skills can give you an edge. 

That’s where Winona State’s Public Relations minor comes in.

Public relations (PR) is all about shaping stories that matter and sharing them in ways that connect with people.  

A minor in PR can teach you how to: 

  • write and speak with purpose.
  • develop effective social media strategies.
  • pitch creative ideas with confidence.
  • manage campaigns that gain attention and results.

These are skills that employers in every field look for. 

Public Relations minors get hands-on experience working on real-world projects, just like PR majors. 

You’ll strengthen your expertise in your main major while adding PR skills that will make you stand out.  

Want to be a scientist who explains complex research to the public? A nurse who leads health awareness campaigns? A business professional who crushes brand launches? 

Public relations can help you get there. 

The Public Relations minor is offered through the Communication & Media Department.

What Will You Learn as a Public Relations Minor?

As a Public Relations minor, you’ll learn how to make your message count using digital platforms and print materials alike. 

You’ll also: 

  • discover best practices for developing strategic communication campaigns.
  • explore the fundamentals of crisis communication planning.
  • learn how to pitch stories and work effectively with journalists and influencers. 
  • analyze real-world PR cases to understand what makes strategies succeed.

A Public Relations minor also pairs well with other bachelor’s degree programs at Winona State, such as Advertising, English, Marketing, Public Health, Communication Studies, Business Administration, Political Science, and more.  

Graduation Requirement

Aside from major- or minor-specific requirements, you’ll need to complete additional requirements through the General Education Program (GEP) to earn your degree from Winona State University.

Learn More about the GEP

Program Highlights

Hear from Alumni

My professors set the standard for what a professional needs to be. They led by example and delivered coursework that directly applied to my career. That prepared me to begin my career with confidence and efficacy.
Marcus Paoli ’23 | Public Relations major

Careers & Outcomes

A Public Relations minor can make both your degree and career path versatile.  

While a Public Relations minor alone won’t guarantee you a PR job, it strengthens your main area of study and helps you stand out in a competitive job market. 

By combining a PR minor with your major, you’ll be prepared for careers in business, health care, non-profit work, government, education, and beyond. 

Learn more about what careers are possible with this minor and where our alumni have gone after graduation:   

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